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avatar for Michelle Yeadon

Michelle Yeadon

Byte London
Analytics & Media Director
London
Websitebytelondon.com
I look after analytics and paid media for our clients: Spotify, ASOS, Pret a Manger, Just Eat, HTC, Sky and Westons Cider. If anyone is interested in learning more about how we deliver ROI in social media for our clients or interviewing for a full-time role as an analyst, they should give me a shout.
Monday, July 11
 

08:30 UTC

Registration and Coffee Reception IGLT (Ian Gulland Lecture Theater) - Atrium

09:00 UTC

Conference Opening / Welcome Remarks IGLT (Ian Gulland Lecture Theater)

09:45 UTC

Coffee Break IGLT (Ian Gulland Lecture Theater) - Atrium

10:00 UTC

Workshop 1D: Using Instagram for Social Research – Analysis and Outputs with Jessamy Perriam, Samantha Kaufman, Dr. Andreas Birkbak, & Andy Freeman PSH (Professor Stuart Hall Building) - 305

14:15 UTC

Workshop 2B: Advanced Twitter Analytics Using TCAT and Tableau with Dr. Axel Bruns, Queensland University of Technology PSH (Professor Stuart Hall Building) - 326

15:30 UTC

Coffee Break PSH (Professor Stuart Hall Building) - Terrace, 3rd Floor

15:45 UTC

Workshop 2A: Analyzing Social Media Data (Tweets) from a Spatiotemporal Perspective: Using Geocoding Tools and Space-Time Analysis Methods with Ming-Hsiang Tsou,Tao Cheng and Juntao Lai. PSH (Professor Stuart Hall Building) - 302

17:30 UTC

Dinner (self-organized) TBA
 
Tuesday, July 12
 

08:30 UTC

Registration and Coffee Reception PSH (Professor Stuart Hall Building) - Weston Atrium

09:00 UTC

Keynote: Susan Halford PSH (Professor Stuart Hall Building) - LG02

10:15 UTC

Coffee Break PSH (Professor Stuart Hall Building) - Weston Atrium

10:31 UTC

Exploring the Relationship Between a ‘Facebook Group’ and Face-to-Face Interactions in ‘Weak-Tie’ Residential Communities PSH (Professor Stuart Hall Building) - 305

12:00 UTC

Lunch (self-organized) TBA

14:30 UTC

Coffee Break PSH (Professor Stuart Hall Building) - Weston Atrium

14:46 UTC

Exploring the Similarities of Influencers in Online Brand Communities PSH (Professor Stuart Hall Building) - 302

16:15 UTC

Break TBA

16:30 UTC

Poster Reception PSH (Professor Stuart Hall Building) - Weston Atrium

18:45 UTC

Dinner (self-organized) TBA
 
Wednesday, July 13
 

08:30 UTC

Registration and Coffee Reception PSH (Professor Stuart Hall Building) - Weston Atrium

09:00 UTC

Award Ceremony & Keynote: Helen Kennedy PSH (Professor Stuart Hall Building) - LG02

10:30 UTC

Coffee Break PSH (Professor Stuart Hall Building) - Weston Atrium

10:45 UTC

Panel 4D: Social Media and Social Futures PSH (Professor Stuart Hall Building) - 326

12:15 UTC

Lunch (self-organized) TBA

13:45 UTC

Panel 5E: Scraping the Ground: Qualitative Inquiry at the Online/Offline Interface PSH (Professor Stuart Hall Building) - 302

15:15 UTC

Coffee Break PSH (Professor Stuart Hall Building) - Weston Atrium

15:31 UTC

Applying Warranting Theory to Online Third Party Marketplaces: The Effects of Information Uniqueness and Product Type PSH (Professor Stuart Hall Building) - LG02

17:00 UTC

Wrap-Up/Social (self-organized) TBA